Microsoft- Gleam PRIDE Parade Swag
Designer: Jaina Rodriguez
Art Directors: GLEAM Resource Group
GLEAM is an LGBT resource group that offers internal programs, support, and partnerships for employees. Every year they design a t-shirt for PRIDE parades all over the world, selecting a different designer, each year.
Several designs were created but the brand and GLEAM team went with a brand forward option where the design didn't disrupt the Microsoft brand logo and capitalized on the sentiment of being "Better Together."
Check out the video we produced, celebrating Microsoft's diversity and their employees.